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Website Marketing / SEO

Internet Marketing includes SEO and additional online marketing tools you can use to gain the attention of potential customers and the search engines. Internet marketing ties together creative and technical aspects of the Internet, including strategy, design, development, advertising, and sale. With Pay Per Click (PPC) Google AdWords advertising, you pay only when prospects click on the keywords when looking for your products or services. You pay for your ad only when the user clicks on it. Google, Yahoo Search Marketing and Rambler are currently the largest PPC providers.

E-mail marketing: This includes e-mails and online newsletters, is a form of permission-based, relationship marketing. Once people accept to receive periodic announcements about your products and service we help you build cost-effective e-mail campaigns.

Blog marketing: A blog is a regularly updated collection of content. First among them is that blogs provide an easy way to introduce fresh, relevant content to your site on a regular basis. Fresh content attracts more attention from the search engines therefore your site will likely have a higher ranking with a blog than without one.  United Outsourcing helps you develop a blogging strategy, integrating a blog into your website.

United Outsourcing helps maximize online visibility through quality promotion of your website. Websites have long ceased to be a provider of information, but a sales tool to promote products or services and create online customers.

United Outsourcing has unique and updated knowledge in the field of SEO. We aim to increase your business growth.  We follow proven processes and techniques so that your website reaches the target audience effectively. Our team of dedicated and professional SEO experts, promotional and marketing analyst understand your business objectives and design a tailor made solution which will provide you with maximum benefits. Sales growth is increased with a variety of solutions like site optimization, PPC campaigns, link building and social media optimization. Our scientific approach is quality driven.

Search engine optimization is a way of improving the ranking of a website in search engine listings. Using search engines, visitors can find sites in a variety of ways: via paid-for advertisements in the search engine results pages (SERP’S), via third parties who are listed in the search engines, or via “organic” listings. SEO is primarily concerned with improving the visibility of a site in the organic search results.

1. Determining Factors for Search Engine Optimization
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Each search engine places emphasis on different factors such as the design and layout, keyword density and the number of relevant sites linking to and from a website. Search engines are always changing their ranking algorithms in order to index the most relevant sites the search term. Other factors that have weight on search engine placement include the following:

2. Search Engine Optimization Services
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Coding web pages according to web standards allows search engine spiders to access the content (words) on the page without having to filter through the mess of bloated, typically table based layout code. Html tables were once the only solution for complex web page layouts, but are now obsolete. Visually, a web page coded with CSS positioning will look identical (if desired) to a page coded using table layouts, but the benefits of the CSS layout include smaller file sizes (usually 50% smaller), faster loading pages, a much easier and less costly to maintain website, and most importantly, from an SEO point of view, trims the html file down to content and semantically appropriate tags only.

Remember that the search engines are all based on words, and it’s our job to put the right words in the right places, so that the search engine may index your website under the right keywords or key phrases. Our SEO Service will also give you suggestions on modifications to your text (SEO Copywriting) and graphics that will also optimize the site. Sometimes your system of navigation may be working against optimum search engine results. United Outsourcing will alert you to any design problems and suggest solutions. Web standards play a key role these days. When the changes are in place then we will begin search engine submission. Remember that search engines handle 90% of the Internet’s searches every day.

3. ROI
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SEO services from our Search Engine Optimization Company will increase your company’s website rankings and traffic. We use an advanced search engine optimization technique that is proven to work. Our SEO services are safe and cost effective, building your corporate image, internet exposure and clientele while creating a tremendous ROI.

4. Optimization, Internet Marketing, Web-Site Promotion Services
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The ranking methods of Google, Yahoo and BING change every three months, so our SEO Firm will offer you monthly maintenance packages to make sure you stay up on top even though the search engine algorithms change. There are very few SEO companies and SEO experts that are well rounded and understand the importance of bringing link building and SEO services together in their client campaigns. Some focus on search engine optimization (SEO) while some will build you high page rank, but very few will get you results! At United Outsourcing we have taken our SEO (Search Engine Optimization) to the top of Google for many of our targeted keywords in a short time. We have combined link building and SEO together to get fast results that would normally take SEO companies much longer to achieve.

5. Proven Search Engine Optimization Specialist
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The internet industry is full of self proclaimed Search Engine Optimization specialists. The hard part is to find a specialist who truly has the in expertise to make a difference. We have a proven track record of success. Every client our specialists have ever worked with is on the first page of the search engines. We will show you hundreds of web sites we have worked on and you shall see them in the top positions. Proof is in the pudding we say, and we can back it up. SEO Expert is a Search Engine Optimization specialist that offers a wide spectrum of Internet Marketing solutions.
As a Search Engine Optimization specialist, our company is all about getting top rankings on Google, Yahoo and BING. To make major money on the web, you have to get free traffic through search engine optimization. A good Search Engine Optimization specialist will use all of the researched keyword phrases by creating individual pages for each on your site. The Specialist will create proper SEO Copywriting text for each of the keyword phrases. If you fail to take this approach, you will be missing out on the massive traffic available on the web.

6. Google Search Engine Optimization
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At United Outsourcing we have Google certified consultant specializing in search engine optimization (SEO) for the Google search engine. Because Google is the most widely used internet search engine the commercial importance of achieving a good page rank on Google is our goal.

7. Offer to make your SEO report
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United Outsourcing will review your website and provide an analysis of the following:
* A technical overview of the strengths and weaknesses of your website
* Factors that are preventing top rankings
* An analysis of your website rankings in the top search engines
* A market analysis consisting of the Search Engine Positioning of your competitors
* A detailed report consisting of realistic opportunities for organic positioning
* Keyword use in document title
* Keyword use in outbound links
* Global popularity report of your website
* Keyword use in metatags
* Keyword use in the content of your website
* HTML validation of pages to W3C standards
* Keyword use in headline and highlighted texts
* Search engine compatibility and details
* Keyword use in image ALT attributes
* Keyword density
* Keyword use in bold body text

SEO Expert services from our Search Engine Optimization Company will increase your company’s website rankings and traffic. This SEO Service is the key to improving your web site so that it will come up on the first page of the SERP (search engine results page).We will write the meta tags for your page. (Meta Tags are the instructions for the search engine spiders (Robots). We will in some cases recode your site according to web standards, a set of guidelines put in place by the World Wide Web Consortium (W3C). One of the important recommendations of web standards when creating a web page is to remove from the html file any code that describes the web page’s appearance (fonts, colors, layout) and have all this presentational data in a separate file, known as a Cascading Style Sheet, or CSS




May 2010 U.S. Core Search Rankings

Google Sites led the U.S. core search market in May with 63.7 percent of the searches conducted, followed by Yahoo! Sites (up 0.6 percentage points to 18.3 percent), and Microsoft Sites (up 0.3 percentage points to 12.1 percent). Both Yahoo! Sites and Microsoft Sites have experienced gains due in part to the continued utilization of contextual search approaches that tie content and related search results together. (For more detail on contextual searches, please read our recent post on the comScore Voices blog:

Ask Network captured 3.6 percent of the search market, followed by AOL LLC with 2.3 percent.


comScore Core Search Report*
May 2010 vs. April 2010
Total U.S. – Home/Work/University Locations
Source: comScore qSearch
Core Search Entity Share of Searches (%)
Apr-10 May-10 Point Change May-10 vs. Apr-10
Total Core Search 100.0% 100.0% N/A
Google Sites 64.4% 63.7% -0.7
Yahoo! Sites 17.7% 18.3% 0.6
Microsoft Sites 11.8% 12.1% 0.3
Ask Network 3.7% 3.6% -0.1
AOL LLC Network 2.4% 2.3% -0.1

* Based on the five major search engines including partner searches and cross-channel searches. Searches for mapping, local directory, and user-generated video sites that are not on the core domain of the five search engines are not included in the core search numbers.


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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